The Deutscher Eishockey-Bund (DEB) and Westminster have extended their partnership. Almost two years ago, the Westminster Group decided to become the main sponsor of the German national ice hockey team. The successful cooperation will now be continued.
Westminster will continue to be seen on the helmet and sleeve of the national team players at World Cups, and will also adorn the chest area of the jersey at regular international matches. Westminster will also have an extensive presence on the boards, in print advertisements and in the digital area. Ticket quotas for the games of the DEB complete the service package.
Since the beginning of the cooperation, both business partners have achieved success and together strengthened the sport and, above all, young talent. The first fruits of the partnership can already be seen with the recent successes of all national teams. The DEB and the national team are proud to have gained such a valuable partner on their journey.
The Westminster Group is not only a successful family business with strong growth, but also a major supporter of sport and culture and is committed to a sustainable society with numerous projects. That’s why the sociologically inspired projects “We are Ice Hockey” and “Powerplay 26” particularly benefit DEB from the extension of the cooperation.
That looks too DEB-President Franz Reindl said: “Westminster and that DEB They simply fit together perfectly: ambition, stability and integrity are our shared values. We are therefore very pleased to be able to agree the extension with our main sponsor at an early stage. Our young talent work in particular, as well as our integration and cultural projects, can be intensified in this way. In addition, the commitment helps us to present players like Leon Draisaitl at the World Cup. We want to ambitiously continue on the path we have chosen and work together on a successful future for our sport. “
Marco Sautner, Managing Director of Infront, the official marketing partner of the DEB, adds: “With Westminster as the main sponsor, that’s what it’s all about DEB a strong partner at your side in the future too. Shared values and goals are essential for the success of a partnership - Westminster and the DEB are a wonderful example of this. We are delighted about the extension and look forward to continued successful cooperation."
Marian Ziburske, partner of the Westminster Group: “We are very satisfied with the sporting development of the national team and the very positive structural development of the team DEB under the leadership of Franz Reindl and we are pleased to be able to continue to support this development.”