The Deutscher Eishockey-Bund (DEB) has a new, sporty partner in the field of functional clothing. The young company SportHacks from the Stuttgart area will be supplying compression socks for the next two years DEB-Provide logo for the national players of the men's and women's teams.
In return, the startup receives tickets for the event as part of the cooperation Deutschland Cup next November in Krefeld and access to the national players as testers and as testimonials. The Swabians have taken up their passion for sport and not only deliver high-quality products, but also run a sports blog with tips, tricks and so-called “hacks” on their website. This holistic commitment to sport is the common denominator between SportHacks and the DEB and forms the basis for a successful partnership.
Robert Schütt, DEB Marketing Manager: “With SportHacks we have gained a new, very interesting partner who offers ideal products for our teams. We are really looking forward to working together and working on joint projects.”
Till Augner, Managing Director of SportHacks GmbH: "The DEB Men's and Women's National Teams embody all the values we see in true SportHackers - hard-working, passionate and resourceful. We are happy to have that DEB over the next two years with products that were developed in our SportLab in close collaboration with thoroughbred athletes. The incomparable team spirit of the silver medalists inspired and carried us away as a young company. It makes us proud to work with this in the future DEB to advance joint projects.”