The Deutscher Eishockey-Bund (DEB) and Cosber GmbH are entering into a long-term partnership. The workshop supplier Cosber has been active in Germany for around a year and is now expanding through a cooperation with the DEB new into sports sponsorship. The company with Chinese roots and based in Grasbrunn near Munich specializes in the development and sale of performance and brake testers for passenger cars and commercial vehicles.
Stefan Velkoski, General Manager of Cosber GmbH, has been a referee in the DEB, including seven years in the DEL and brings experience from more than 1.400 games. So it was obvious to get into ice hockey. For the remainder of this season and for the next three seasons, Cosber's logo will appear on the jerseys of the DEB-Referees can be seen in the association's own games. Cosber and them DEB-Referees are both associated with values such as precision, reliability and experience and therefore form a promising duo for long-term and successful cooperation.
The market leader in brake testing advertises different designs on the main and line referees. The long-term partnership means both a common composite logo for communication and various integrations into current and new ones DEB-Actions planned. Furthermore, Cosber will be on the official sponsor wall of the DEB be integrated and allowed to do so DEBlogo and the national team logo.
Robert Schütt, Head of Marketing DEB: "The DEB Referees play more than 3.000 games a year across all leagues, providing interesting advertising space. We are therefore pleased to have found a new partner for this area in Cosber. Our thanks go to that DEB Referee committee, which has brought in contacts and know-how. In the coming years, we want to deepen our partnership with Cosber and contribute to achieving the company’s goals.”
Aleksandar Popovic, Marketing Cosber GmbH: “We are pleased DEB to provide active support over the next few years and will take part in various activities. “Reaction speed and dynamism” are attributes that Cosber and ice hockey referees possess. Cosber GmbH is a young, dynamic and quick-reacting team that responds to customers' needs in the area of performance and brake testing. We also want to make a special offer to all workshops interested in ice hockey in order to get to know the Cosber company and our products. For this purpose, we have set up a special email address for contact: eishockey@cosber.de . "