From the beginning of April, the Eisenbach Tresore logo will also be featured on the rails of the goalkeeper equipment of all nine DEB Selection teams can be seen. With this central branding, the partner occupies an interesting area with great advertising impact and also shows its commitment to ice hockey as a whole. In addition to the goalkeepers of the national team, including the Olympic silver medalists, the company logo also adorns the pads of the women's and Young Talent goalkeepers. In addition, Eisenbach Tresore presents the “Safe of the Day” at the international matches of the German national ice hockey team, thereby demonstrating its creative activation. In the young talent area, Eisenbach shows his connection to ice hockey by streaming the student final tournament. Eisenbach also receives industry exclusivity and other advertising rights, such as logo integration on the company's website DEB, the DEB-Sponsor wall and a specially launched product in the DEB-Fanshop. Tickets and logo and title rights round off the advertising package.
Robert Schütt, Head of Marketing DEB: “With Eisenbach Tresore we welcome a well-known and creative partner to the circle of DEB Sponsors. The conversations with Matthias Eisenbach and Karsten Gottschall are enormous Fantasy, in-depth marketing knowledge and enthusiasm for ice hockey. The goalkeeper advertising space fits the product perfectly and will give us great images.”
Karsten Gottschall, Head of Marketing Eisenbach Tresore: “Our commitment to DEB is an important step in the development of our sports sponsorship. We look forward to the diverse joint activities with the DEB and the national ice hockey teams.”